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Programs

Back to Basics: Marketing Series

Learn the fundamentals of marketing in DLBA’s free 4-part series taught by Leslie Smith of McCormick L.A. starting Oct. 26. 

Sign-up for the Series >

Downtown Discussions Webinar Series

DLBA’s monthly webinar series is designed to connect the community with experts in topics of importance to them – from public space to economic development, and more. The free webinars will take place on the first Friday of each month via Zoom and will also be live-streamed on DLBA’s Facebook page.

Register for the Webinar >

P.A.C.E Program

The P.A.C.E Program is designed to support Downtown entrepreneurs during every stage of business ownership.

Learn more >

Google Workshops

The Downtown Long Beach Alliance (DLBA) continues its partnership with Google to expand our support for Small Business Owners and Entrepreneurs in Downtown Long Beach through offering a free digital marketing and AdWords workshop. In this two-hour workshop, you’ll receive guidance on improving your web presence, learn how to reach new customers online and grow your business using Google Adwords Express, Google’s online advertising platform.

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Kiva Long Beach

Funding for startup businesses is very difficult to obtain – the Kiva Long Beach program can provide a viable way of supporting startup funding for entrepreneurs and small businesses within the Downtown business ecosystem. Kiva is a peer to peer micro lending program that provides potential borrowers with 0% interest micro loans that can be paid back in up to 36 months. The DLBA will endorse borrowers for Kiva Long Beach if the Criteria for Participation is met. This has the added benefit by providing credibility to your loan request and allowing you access to LISC Los Angeles’s dollar for dollar loan match, helping to achieve your funding raising goal even quicker.

1 Million Cups

The Downtown Long Beach Alliance (DLBA) will host a national program to engage, educate and connect local entrepreneurs. Founded by the Kauffman Foundation, 1 Million Cups is based on the notion that entrepreneurs network and discover solutions over a million cups of coffee. The FREE, monthly gathering helps build startup communities on a grassroots level.

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Entrepreneur and Small Business Education Series

The Entrepreneur and Small Business Education Series is a partnership between the Downtown Long Beach Alliance and Long Beach State University’s Institute of Innovation & Entrepreneurship. The education series is focused on providing the tools and skills needed to start and run a successful business.

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Winter Small Business Workshop Series

The Downtown Long Beach Alliance (DLBA), as an expanding resource for the Downtown business community, announces the launch of the Winter Small Business Workshop Series. This is another educational resource to help support small business owners and entrepreneurs in Downtown Long Beach. This three-part series will cover a wide variety of topics important to many small business owners including strategic planning, legal structures, brand presence, independent contractor law and more.  Each workshop will be approximately an hour and half and will occur on the last Saturday of the month, during the months of January, February, and March. We encourage our Downtown business owners to signup for this amazing opportunity.

Learn More >

Resources

Grand Opening Assistance Form >
Ground Floor Retail Business Owner Banner Request >
Plan, Launch and Grow Your Business >
Commercial Improvement Rebate Program >
Incentives for Small Business >
Employment Training Subsidy >
Adaptive Reuse Incentive Program
Grow Long Beach Fund Loan Program >
Turf Replacement Program >
Certified Blue Restaurant Program >